The Business of Dentistry – Successful Practice Transitions and Financial Well-Being


Learn from leading experts in the dental industry as they provide some of the most cutting-edge information on dental practice transitions and financial well-being. Speakers and topics covered at The Business of Dentistry seminar include:

Stuart J. Oberman, Esq.
Oberman Law Firm
• What buyers and sellers need to know
• From due dilligence to closing
• How to handle selling to corporate or a DMSO
• How to avoid landmines in the sale process

Bill Morris, CPA
Rozar Morris, LLC
• How to structure a partnership
• Tax perspective
• What you need to know for a successful buy-in
• How to avoid the tax consequence of a partnership buy-in
• Updates 2017 – New tax law (what every dentist needs to know)

Tiffany Stewart, Founder
Bridgeway Transitions
The Value of a Dental Practice:
• Is it still a seller’s market?
• How do you determine the fair market value of a practice?
• Are DSO’s paying more for practices than individual dentists?
• What are some actual statistics on practices sold within the last 12 months?

Ben Cotton, Vice President
Dental Team Performance
Key Things to think about before and when you decide to Transition your practice:
• The current seller/buyer market
• Sellers have choices to make
• Planning to Optimize the Value of your practice

Harris M. Gignilliat, Senior Vice President
Wealth Management, UBS Institutional Consulting
• What is the impact of the recent tax reform, regulatory
changes, and the robust stock market to dental practice owners?

The event will be held from 6:00 pm to 9:00 pm (and dinner will be served) on September 20, 2018 at the Polo Golf and Country Club in Cumming, Georgia. Dentists are welcome to attend free of cost, and CE credit will be provided to those who attend. See the event flyer.

Register below!

Must Have Items for Every Chiropractic Practice

In the last few months, we have received substantially similar questions regarding “MUST HAVE” practice items in order to avoid the violation of state or federal law.

In addition, we have addressed many of the same questions regarding employee non-disclosure agreements, protection of patient lists, and how to protect the actual name of a practice.

As a result, below is a checklist of items that EVERY PRACTICE MUST be aware of, have, and implement in order to limit its liability exposure.

Items to Review and Prepare
1. Your employee manual
2. Your new employee package (see below list)
3. A general review of your OSHA standards [new manual with 2015 updates]
4. Non-disclosure and non-solicitation signed by every employee [and a non-compete signed by key employees]
5. Website disclaimers/privacy terms
6. Intellectual Property (IP) protection (protect your name, logos, slogans) [trademark/service marks filed with the U.S. Patent and Trademark Office]
7. Assignment of website design as to IP [from your web designer to you].


❒ Application for Employment

❒ Substance Abuse Policy and Procedure Manual

❒ Notification and Authorization Form for Employment
Investigative/Consumer/Credit Report

❒ Criminal History Record Information Consent Form

❒ Background Check Authorization and Release Form

❒ Employee Direct Deposit Authorization Form

❒ Employment Reference Check

❒ Employment Eligibility Verification Form I-9

❒ IRS Employee’s Withholding Allowance Certificate Form W-4

❒ Withholding Allowance Form

❒ IRS Wage and Tax Statement Form W-2
If you have any questions regarding the items listed above, or the actual preparation of the items listed above, please feel free to call us.




Stuart J. Oberman, Esq. handles a wide range of legal issues for the chiropractic profession, including: employment law, cyber security breaches, practice sales, real estate transactions, lease agreements, OSHA compliance, chiropractic board complaints, and professional corporations.

For questions or comments regarding this article please call (770) 554-1400 or visit
If you would like Stuart J. Oberman, Esq. to speak at an event, please contact Katharine Drum, Marketing Coordinator (

Tips for Cyber Security in Your Chiropractic Practice

With the risk of a cyber-security breach increasing on a daily basis, below are some tips that will help a practice owner maintain the security that they need in order to protect patient information.

Establish a Security Culture

❒ Build a security-minded organizational culture so that good habits and practices become automatic.

❒ Conduct information security education and training frequently.

❒ A practice owner should be the security leader in the practice and set a good example in attitude and action.

❒ Instill taking responsibility for information security as one of your practice’s core values.

Protect Mobile Devices

❒ Ensure your mobile devices are equipped with strong authentication and access controls.

❒ Ensure laptops have password protection

❒ Enable password protection on handheld devices (if available). Take extra physical control precautions over the device if password protection is not provided.

❒ Protect wireless transmissions from intrusion.

❒ Do not transmit unencrypted Protected Health Information (PHI) across public networks (e.g., Internet, Wi-Fi).

❒ Where it is absolutely necessary to commit PHI to a mobile device or remove a device from a secure area, encrypt the data.

❒ Do not use mobile devices that cannot support encryption.

❒ Develop and enforce policies specifying the circumstances under which devices may be removed from the facility.

❒ Take extra care to prevent unauthorized view of the PHI displayed on a mobile device.\

Hopefully, this information will provide some simple security tips in order to prevent a violation and/or security breach which can devastate a practice.


Stuart J. Oberman, Esq. handles a wide range of legal issues for the chiropractic profession, including: employment law, cyber security breaches, practice sales, real estate transactions, lease agreements, OSHA compliance, chiropractic board complaints, and professional corporations.

For questions or comments regarding this article  please call (770) 554-1400 or visit
If you would like Stuart J. Oberman, Esq. to speak at an event, please contact Katharine Drum, Marketing Coordinator (

Social Media and the Veterinary Practice

The online world is growing. Facebook now boasts a “population” larger than the United States. Thousands of veterinarians are currently taking advantage of social media (e.g. Facebook, Twitter, Youtube, LinkedIn, &c.) and smartphones, and prospective vets are making use of the internet to find and apply for vet jobs. While social media can be a great asset to a veterinary practice to help them spread the word about their services and connect with their community, it is also important to take a brief look at some important issues and areas of concern for veterinary professionals using or considering the use of social media to build and promote their public, patient, and employee relationships.

Public Relations
The advantages of a strong social media presence are clear. Information may be shared with colleagues to sustain camaraderie, with patients to strengthen vet-patient relationships, and with the public to bolster your reputation.
It is vitally important to consult with your legal advisers early and often when bringing your professional presence to an online forum.

Patient Relations

If content on your social media page is also medical in nature, depending on the forum, the Health Information Portability and Accounting Act (HIPAA) may be implicated.
Members of the veterinary profession should adhere to the following guidelines:

(a) Veterinarians should be cognizant of standards of patient privacy and confidentiality that must be maintained in all environments, including online.
(b) When using the Internet for social networking,veterinarians should use privacy settings to safeguard personal information and content to the extent possible.
(c) If veterinarians interact with patients on the Internet, they must maintain appropriate boundaries of the patient-vet relationship.
(d) To maintain appropriate professional boundaries veterinarians should consider separating personal and professional content online.
(e) Vets must recognize that actions online and content posted may negatively affect their reputations among patients and colleagues, and may have consequences for their professional careers (particularly for veterinarians-in-training and veterinary students), and can undermine public trust in the veterinary profession.

When veterinary professionals provide a social media forum for patient feedback, they risk running afoul of HIPAA rules and regulations. Prior to building a social media presence, it is important to develop policies and procedures designed to guide appropriate use of the relevant forum. A few key points follow:

Under the Health Information Technology for Economic and Clinic Health Act (HITECH Act), there are substantial penalties and fines that may be assessed for HIPAA violations that occur during social media exchanges. Under the HITECH Act, fines range from $100.00 to $100,000.00.
Be clear with a disclaimer that patient information is personal and should never be shared via the Internet. Inform participants that any posting that appears to be a violation of this policy will be removed.

Employee Relations

It is important to keep your employees from becoming lax about privacy rules when it comes to social media.
Education is always the first line of defense when it comes to privacy and security safeguards. Make sure all employees are trained and up to date about the privacy and security rules and be sure to disseminate a written company policy outlining permissible and impermissible actions. Make social media training a part of your HIPAA compliance program.
Social media is a powerful tool for expanding a veterinary practice, but be aware of the potential complications. Always consult your legal adviser before branching out into online forums.


Stuart J. Oberman, Esq. handles a wide range of legal issues for the veterinary profession including employment law, practice sales, real estate transactions, lease agreements, OSHA compliance, veterinary board complaints, employment law, and entity formation.
For questions or comments regarding this article please call (770) 554-1400 or visit

If you would like Stuart J. Oberman, Esq. to speak at an event to your organization, please contact Katharine Drum, Marketing Coordinator (

Work for Hire: Protecting Your Intellectual Property Rights

Many dentists hire independent consultants to develop their website or to perform marketing services to brand their dental office. However, most dentists are unaware that without a written contract that includes certain specific provisions, the independent consultant may retain the ownership of the intellectual property created. Because the consultant’s ownership of the intellectual property is not common knowledge, this can create problems for dental offices that do not adequately protect their rights.


Copyright law protects work from the time it is created. The general rule under the Copyright Act states that a person who creates the work is the author of that work, unless the work is designated as “work made for hire.”

For example, if a dental office hires a graphic design company to create its’ company logo and a “work made for hire agreement” was not signed before the logo was created, the graphic design company may own all of the right, title and interest to the dental office’s logo. The graphic design company would be free to license or sell the logo and dilute the market place with similar images. The dental office would have no control over its own logo.


There is, however, an exception to this principle: “works made for hire”. This doctrine allows for an employer to be considered the author of the work even if an employee created the work. If an employee creates intellectual property for an employer, the employer will own the exclusive rights to work created, if the work was created within the scope of the employee’s employment. However, although work created by an employee is considered to be “work for hire” and is owned by the employer, the more cautious dental practice owner will still have their employees sign an employment agreement that transfers ownership of work, ideas and inventions to the employer. Because many employees often work from home or at odd hours, it can be unclear if a concept or idea was created during the course of employment.


If an independent contractor is performing the services for a dental practice, the contractor is the lawful owner of the work unless the “works made for hire” requirements are met. The “work made for hire” doctrine requires that three [3] conditions must be satisfied in order for the hiring business to own the original work.


  • First, prior to the commencement of the work, the parties must agree in writing that the work shall be considered “work for hire”.
  • Second, the work must have been “specially ordered” or “commissioned” by the hiring party.
  • Finally, the work must fall within at least one of the nine [9] statutorily mandated categories of commissioned works listed in the Copyright Act. A “work made for hire” is defined in the Copyright Act (15 U.S.C. § 101) as “a work specially ordered or commissioned for use as a contribution to a collective work, as a part of a motion picture or other audiovisual work, as a translation, as a supplementary work, as a compilation, as an instructional text, as a test, as answer material for a test, or as an atlas.


These requirements necessitate that the parties have a written agreement in place with specific work-for-hire provisions. And since it is not always clear whether the work product falls into one of the nine [9] specified categories authorized by statute, a well-drafted independent contractor agreement should always include language assigning all of the intellectual property rights associated with the work created to the dental practice contracting for the work.


Since more and more dental offices hire independent contractors and consultants rather than hiring full-time or part-time employees, the question of ownership regarding intellectual property rights has created a substantial amount of litigation. The consequences of failing to take the necessary steps in order to protect your dental office’s intellectual property rights can be very problematic, particularly if there is a dispute over payment or the quality of work with the independent contractor or consultant.


In today’s digital and knowledge based business world, dental offices are not always careful in protecting their “work made for hire”. Intellectual property rights associated with work created by employees and independent contractors can be the source of expensive litigation if a dental office becomes successful. Intellectual property is also an important subject of review during any due diligence period that may be conducted for the purposes of financing and selling a business. To help with this selling process businesses should be hiring a business broker like to organize assets and help to pass over the business properly. As a matter of general practice, and especially when the intellectual property being created is crucial to the long-term growth of the practice, well-drafted employment and/or independent contractor agreements must be in place.




Stuart J. Oberman, Esq handles a wide range of legal issues for the dental profession including cyber security breaches, employment law, practice sales, OSHA, and HIPAA compliance, real estate transactions, lease agreements, noncompete agreements, dental board complaints, and professional corporations.


For questions or comments regarding this article please call (770) 554-1400 or visit

If you would like Stuart J. Oberman, Esq. to speak at an event, please contact Katharine Drum, Marketing Coordinator (


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